Do You Need a Physical Store?

Tuesday 1:00
Room: 6A
Do You Need a Physical Store?

Emily S. Culp

SVP, eCommerce, Marketing and Retail
Rebecca Minkoff

The retail landscape is evolving at a rapid pace and if you don’t embrace a digitized future, you could be left behind! Due to changes in consumer demand, the physical store requires some fundamental reinvention. The next gen store should provide a curated, frictionless, and delightful experience-a connected, intelligent ecosystem that brings the best of online technology into your physical experience. Join us and hear the latest tech in the retail space-like body-signature authentication, audio barcoding, infrared pulse-reading, and more.  We'll also discuss with our retail experts topics including acting on consumer expectations, developing a structured framework to assess tech investments appropriate to your brand and goals, and how to bring it all together under one roof.