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Exhibitor BIG !deas - The Tell-tale of a Brand: Embracing & Optimizing Programmatic Advertising

Wednesday 11:30
–12:00pm
EXPO Hall - BIG !deas Room
Exhibitor BIG !deas - The Tell-tale of a Brand: Embracing & Optimizing Programmatic Advertising

In this fireside chat, Braden Hoeppner Chief Marketing Officer at Coastal.com, will share how his business is utilizing programmatic advertising to continually evolve their digital marketing strategies and tailor campaigns to address their unique business needs. Avi Spivack, Adroit Digital's Senior Director of Product Commercialization, will discuss with Hoeppner how brands can best tackle marketing and technology challenges to effectively grow their businesses.