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Exhibitor BIG !deas - Unlocking the Performance Email Opportunity

Wednesday 12:15
–12:45pm
EXPO Hall - BIG !deas Room
Exhibitor BIG !deas - Unlocking the Performance Email Opportunity

While email has long been a critical channel for ecommerce marketers, new approaches including performance pricing, prospecting and real-time customization can significantly increase both the reach and performance of email marketing campaigns. In this session, we’ll highlight the latest techniques in performance email marketing and showcase case studies from leading ecommerce advertisers that are using them to drive conversions.