Roundtable #26: Omnichannel Consumer Behavior
Join us as we examine online, in store and generational peak shopping behaviors from the 2013 holiday season to help you as you prepare for the upcoming season. We will discuss the Amex Offers campaigns on capturing retail consumer social spending. Attendees will take away key insights on holiday shopping behaviors, generational trends, social media spend trends, and opportunities for growth online and offline.
This roundtable takes place at Table #26.
Moderator: Holly Yonosko, Director, Retail Consulting, American Express