Rob Sopkic is Vice President Sales, North America at Sociomantic Labs. Prior to joining Sociomantic, Rob served as Regional Vice President of Sales at Criteo. During his time there, Rob met with hundreds of retailers across the country and witnessed the rise in demand for a transparent performance display offering. Previously, Rob also spent several years as a Regional Sales Director within AOL’s Advertising.com unit where he managed a team responsible for selling performance advertising solutions to retail accounts on the West Coast. Before AOL, Rob spent four years in media planning and account management at blue-chip agencies Publicis and BBDO. He holds a Bachelor of Arts degree from the University of Toronto and is a proud father of two.