As EVP, Chief Marketing Officer & General Manager of Pet360 Inc., Rose is responsible for consumer strategy, customer experience, merchandising and P&L management across the brand portfolio. Pet360 was acquired by PetSmart in September 2014 and now serves as the digital arm of the leading pet supplies and services retailer. The Pet360 portfolio includes industry leading sites such as Pet360.com, PetFoodDirect.com and petMD.com.
Rose previously served as the Vice President of E-commerce for Ann Taylor and LOFT, where she oversaw online marketing strategy and analytics to drive multi-channel customer acquisition, engagement and conversion. Prior to joining Ann Taylor Stores, Rose led online marketing, merchandising and loyalty programs for a variety of leading retailers and financial services organizations, including Chico’s FAS, Best Buy, Wilsons Leather and US Bank. In 2013, Rose received The CMO Club’s Rising Star Award and was recognized as Entrepreneur of the Year by the Women in the Pet Industry Network. She sits on the Board of the Pennsylvania SPCA and holds an MBA from the University of St. Thomas Graduate School of Business.